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March 5, 2018

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February 16, 2018

What goes into a blog post? Helpful, industry-specific content that: 1) gives readers a useful takeaway, and 2) shows you’re an industry expert. Use your company’s blog posts to opine on current industry topics, humanize your company, and show how your products and services can help people.

The 90s undoubtedly marked the Golden Age of underground music zines cataloguing subcultural movements. Without an avalanche of Tumblr accounts offering endless information on what your favourite band is wearing, Soundcloud recommendations about who to listen to next, or Twitter documenting your most-loved guitar player’s childhood fear, publications such as the pioneering DIY zine Sniffin’ […]

Chances are, you are already ruining your potential to succeed in the music industry because you believe in one or more music career myths. How do I know? I am sent e-mail messages on a constant basis by tons of musicians (all seeking the answers to the WRONG questions). These are questions that may seem […]

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May 26, 2016

Multiple studies link music study to academic achievement. But what is it about serious music training that seems to correlate with outsize success in other fields? The connection isn’t a coincidence. I know because I asked. I put the question to top-flight professionals in industries from tech to finance to media, all of whom had […]

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May 26, 2016

The Subways were kind enough to chronicle their North American tour for us, and we’ll be running their tour diary in several installments this week. Billy Lunn will be our guide, and as he writes, “Because so much usually ends up happening on our tours, we thought that this time round, whilst we’re on our […]

As festival season rapidly rolls in, we’re constantly being reminded of the continuing lack of diversity on our lineups. With a recent study indicating 86 per cent of the lineups of 12 major music festivals last year including Glastonbury, Reading and Leeds and Creamfields were male, it seems that the ears at the top are […]

A great gift to music entered into the world on 23 February 1685 in Halle, Germany. A life of great musical interest; one filled with an unbelievable talent that would become a beacon to many throughout the European continent and span centuries past its lifetime. It is a life that would become centered around a […]

How To Market Your Music More Effectively Knowing how to market your music is without a doubt THE most important thing you can do for your music business and your music career as a whole. You know it’s something that must be handled and if you’re not making efforts to learn how to market your […]


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